{"id":"u117","name":"Digital Main Street (Toronto Digital Service Squad)","type":"program","typeLabel":"Program","what":"Free one-on-one help for small Toronto businesses to get online and grow. The Digital Service Squad can do a digital assessment of your business and help with your website, social media, online selling, digital marketing such as SEO and email, and tools such as point-of-sale systems. Free online training and webinars are also offered. The program was created by the City of Toronto and the Toronto Association of Business Improvement Areas (TABIA).","forWhom":"Locally owned, independent businesses in the City of Toronto. In general, the business must have a physical storefront that customers can visit.","cost":"Free. Some tools or services from outside vendors may cost money if you choose to use them.","tags":["Digital Main Street","Digital Service Squad","small business","get online","website help","social media","e-commerce","TABIA"],"topics":["business","founders"],"place":{"country":"Canada","region":"Ontario","city":"Toronto","label":"Toronto","cc":"CA","scope":"city"},"website":"https://digitalmainstreet.ca/toronto/","sources":["https://digitalmainstreet.ca/toronto/","https://digitalmainstreet.ca/","https://digitalmainstreet.ca/ontario/","https://digitalmainstreet.ca/digital-main-street-squad/","https://digitalmainstreet.ca/faq/","https://digitalmainstreet.ca/events/","https://digitalmainstreet.ca/event/search-engine-optimization-understanding-seo-basics-nov-3/","https://digitalmainstreet.ca/wp-content/uploads/2026/05/Position-Description-Digital-Service-Squad-Member-2026.pdf","https://www.toronto.ca/business-economy/business-operation-growth/business-support/digital-transformation-resources-for-businesses/","https://www.toronto-bia.com/resource/digital-main-street-digital-service-squad-dms-dss/"],"checked":"2026-10-04","added":"2026-10-04","verified":"checked","checkEvery":90,"deadline":null,"deadlineNote":"No deadline. Free help is offered all year. The Digital Transformation Grant is closed, but the free digital assessment and online training are still available. Next free webinar: SEO basics on November 3, 2026, 10 to 11:30 am.","status":"listed","routes":[{"kind":"Application form","url":"https://digitalmainstreet.ca/business-account/registration/","value":null,"seen":"2026-10-04","source":"their own site"},{"kind":"Free webinars and events","url":"https://digitalmainstreet.ca/events/","value":null,"seen":"2026-10-04","source":"their own site"}],"primaryRoute":{"kind":"Application form","url":"https://digitalmainstreet.ca/business-account/registration/","value":null,"seen":"2026-10-04","source":"their own site"},"routeCount":2,"channels":[{"kind":"website","url":"https://digitalmainstreet.ca/toronto/","label":"Website","reach":null,"unit":null,"seen":"2026-10-04","source":"their own site"},{"kind":"facebook","url":"https://www.facebook.com/DigitalMainStreet/","label":"Facebook","reach":null,"unit":null,"seen":"2026-10-04","source":"their own site"},{"kind":"instagram","url":"https://instagram.com/digitalmainstreet","label":"Instagram","reach":null,"unit":null,"seen":"2026-10-04","source":"their own site"},{"kind":"x","url":"https://twitter.com/digital_mainst","label":"X","reach":null,"unit":null,"seen":"2026-10-04","source":"their own site"}],"spaceCount":4,"spacesSeen":"2026-10-04","phone":null,"contact":{"email":null,"url":"https://digitalmainstreet.ca/toronto/","route":"Application form"},"steps":["Sign up for a free business account on the Digital Main Street website.","Do the free digital assessment to see where your business stands online.","Get free one-on-one help from the Digital Service Squad with your website, social media, online selling or other tools.","Join the free webinars and online training to keep learning."],"languages":["English","French","Hindi","Punjabi","Portuguese"],"welcomes":[],"reachNum":null,"reachUnit":null,"reachKind":"none","reachSource":null,"reachSeen":null,"intents":{"reach":false,"grow":null,"job":false,"volunteer":false,"specialist":null,"opps":false,"housing":false,"money":false,"info":false,"marriage":false},"stale":false,"staleDays":0,"checkedNote":"Facts read from the source pages on 2026-10-04; spaces read from their site on 2026-10-04; re-checked every 90 days.","spaces":[{"kind":"website","label":"Website","url":"https://digitalmainstreet.ca/toronto/","reach":null,"unit":null,"seen":"2026-10-04","note":null},{"kind":"facebook","label":"Facebook","url":"https://www.facebook.com/DigitalMainStreet/","reach":null,"unit":null,"seen":"2026-10-04","note":null},{"kind":"instagram","label":"Instagram","url":"https://instagram.com/digitalmainstreet","reach":null,"unit":null,"seen":"2026-10-04","note":null},{"kind":"x","label":"X","url":"https://twitter.com/digital_mainst","reach":null,"unit":null,"seen":"2026-10-04","note":null}],"missing":["organization email (not published on their pages)","office phone (not published on the pages we read)","follower or subscriber counts (platform pages do not expose them to readers; ask the organization or check the platform)","what they welcome from outside parties (their pages do not say)","audience number for the organization as a whole (not public)"]}